Finkle & Sprinkle Brand Identity
Personal Project
As part of a design course, I embarked on a journey to create a brand identity for a television series on the fictitious children's network Kanudle. I envisioned the series as employing unique art direction with the use of a canvas-like texture in the characters and environment.

With this in mind, I looked to make the logo and color palette bright and playful. Typographic decisions to achieve playfulness included using the quirky typeface Variex, coupled with flipping the "i" in each name upside down to introduce excitement and reinforce the hijinx the series' title characters get into.